Wholesome Harvest

2024

Logo, packaging, and seasonal campaign with a warm, nostalgic tone.

Wholesome Harvest needed a refreshed logo and packaging set—including a Halloween special (pumpkin soup). To extend the story, I added social templates and a billboard. The direction leans into nostalgia and comfort: a hand-drawn logo and retro-friendly type to capture that homely, made-with-care feel.

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Wholesome Harvest hero
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